Sell more and make new friends
Building the New Normal Marketplace
HOW F&E IS RESPONDING
Social distancing is the new normal, and market postponements and cancellations are happening. Although we remain hopeful that through dormancy of in-person gatherings, the health situation will come under control, and any hiatus will be short-lived. None the less, consumerism will evolve. It is foodpreneurs and farmers that are ideal when imagining this change work.
Partnering up with RED Market's Katie Myhre, F&E is working on what comes next. Thankfully, we've been advocates for online retail and alternative marketplaces for years. From consulting with meal kit founders to coding platforms for wholesale purchasing; we've not only watched how these spaces have grown, but we've evolved our businesses with them. Together we know there are solutions, and we are right now developing an online multi-vendor marketplace akin to Etsy, but exclusive to local food and beverage businesses providing delivery, pick up and shipping, along with; custom orders.
HELP US BUILD OUR ONLINE MARKETPLACE
As F&E ramps up our promotions and develops our multi-vendor online marketplace, we need you to build your vendor profile and product catalog. By having a robust offering when we go live, we know customers will stick around and we will see more orders. That means our store is only as viable as you make it. Take your time with your product descriptions, think carefully about how you'll package, label and deliver. Pay attention to your photos and pricing. Don't forget to learn from others.
CONNECT WITH YOUR FELLOW F&E COHORT
This is a rapidly changing landscape, and if any group of people are able to re-allocate resources and challenge existing business models - entrepreneurs can do it. F&E wants to help you do it better. Our marketplaces have always been community centered, and now more than ever we need to support each other. Buy, applaud, promote and share your expertise during this new normal. The F&E Facebook Group is ideal for getting and staying connected.
Frank & Ernest Markets